ESPN Mobile TV will replace the existing ‘non-linear’ ESPN channel, which has been available through MobiTV since 2005.
The new service will offer full-length live events including college football and basketball, NBA, NASCAR and MLS MLS, as well as mobile-specific shows such as ESPN ReSet, ScoreCenter and Fantasy Football Now.
"MobiTV is committed to delivering the marquee TV brands consumers are used to seeing at home and ESPN programming represents a significant milestone in our mission to deliver home-like viewing experience to consumers, wherever they are," said Jeff Bartee, vice president of content and programming at MobiTV.
"The demand for on-the-go and live sports programming has not only to the success of the mobile television category, but has quickly shifted our mobile and broadband services from novelty to necessity."
The new ESPN channel will be included in the basic programming line up and will span several of MobiTV's products, including Sprint TV Xtra (Sprint), MobiTV on AT&T and Axcess TV Live (Alltel), among others.
