The service will offer exclusive goal and match video highlights, player wallpapers, archive video clips and video interviews with players and club ring tones from leading Premier League football clubs Arsenal and Liverpool.
STAR Sports Mobile content also includes video highlights covering opinions, instructional tips and the latest online game reviews from STAR Sports original programmes such as ACE by Sony Ericson, Engine Block, Golf Focus, Game and Top Corner.
Mr Manu Sawhney, Managing Director, ESPN STAR Sports said: “We recognise that sports fans are not a homogenous audience and thus have worked towards developing different kinds of offerings for different sports fans across platforms and the new STAR Sports Mobile complements our mobileESPN offering launched last year. The potential for STAR Sports Mobile is enormous, noting the evolving trends in sports viewing and we are confident that sports fans will welcome this new offering.”
