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Dunlop named title sponsor of Orange Bowl

Dunlop agreed a deal to title sponsor the Orange Bowl International Tennis Championships, one of the most prestigious junior tournaments in the world.

The tournament is held at The Tennis Center at Crandon Park in Key Biscayne, Florida Crandon Park, also home to the Sony Ericsson Open.

With this year's event taking place from December 3rd-9th, the title sponsorship begins immediately, meaning Dunlop will be the official tennis racquet, tennis racquet bag, tennis ball and string provider for the tournament.

Robin Gibson, Dunlop’s Head of Marketing, said “Being granted title sponsorship of the Orange Bowl International Championships is a fantastic prospect for Dunlop. Each year, the world’s best juniors have the opportunity to represent their country in major international events such as these Championships and this agreement allows for us to interact with the youngsters and to help build and create brand loyalty with the international stars of the future.”

USTA Director of Junior Competition and Orange Bowl Tournament Director, Lew Brewer added, “We are thrilled to partner with Dunlop on the Orange Bowl. It is fitting that one of the most familiar companies in tennis is linked with one of the most notable junior tournaments in the world.”