SportBusiness.com

Mediaset signs up with Chinese network

Italian broadcast group Mediaset has reportedly reached a three-year agreement with the CGM Sport Channel.

Under the deal, according to Italian press reports, Mediaset will have the right to broadcast images of the sporting events for which CGM Sport Channel has the rights.

It is also thought Mediaset's unit Publieuropa will have exclusive rights to sell advertising space for CGM Sport Channel outside of China and Taiwan.