The deal follows WCSN’s recently completed distribution deals with ESPN.com, FOXSports.com on MSN, AOL Video and Yahoo! Sports. The channel covers over 200 live events annually including exclusive coverage of many major championships.
“With its deep roots in the media industry and a strong vision of the future, InterMedia represents a strategic, as well as financial, investor for WCSN,” said WCSN chairman Claude Ruibal. “We are now well positioned to leverage the unique sports opportunities available to us during the countdown to the 2008 Beijing Olympics and the 2010 Vancouver Olympics.”
“We believe that WCSN is a very valuable media property, with an ability to tap into an advertiser-friendly audience that has been previously underserved by traditional broadcast media,” said Peter Kern, managing partner, InterMedia Partners. “WCSN controls a powerful set of rights and some of the best-produced sports content featuring the greatest athletes from around the world. Millions of sports enthusiasts have waited long enough for these events to be consistently available on all platforms.”
