The WSL is a new global sports series conceived by sailing legends Paul Cayard and Russell Coutts and underwritten by sports promoter Joao Lagos - Chairman of Lagos Sports.
Grand Prix events will be held annually at ten premier sailing locations around the world. The series will involve twelve teams, representing nations, competing in identical state of the art 70 ft catamarans that are some of the fastest sailing boats ever built.
brandRapport will work with Lagos Sports to create and implement all of the marketing for the event, including the appointment of television agencies, the creation of the marketing plan, sponsorship and commercial models.
