In addition to the five category awards, an overall winner will also be announced for the 2007 ESA European Sponsorship Award.
Categories:
ESA Business to Business – for sponsorship projects directed at a sponsor’s business partners, clients and distributors
ESA Business to Consumer – for sponsorship projects intended to reach existing and potential consumers
ESA Business to Community – for sponsorship projects focused on corporate social responsibility, educational or environmental objectives
ESA Business to Employee – for sponsorship projects focused on members of staff
ESA International Sponsorship – for sponsorship projects which reach a minimum of three different countries, and which reflect activity based within at least one European market
A category should be selected according to the objectives and target audience of a particular sponsorship project.
A single project can be entered into more than one category. The ESA Awards will be judged by an independent panel of industry experts from across Europe.
Key dates:
5 October 2007 – Deadline for entries
15 October 2007 – Short-list announced
8 November 2007 – Winners announced at Awards Ceremony, as part of ESA’s Future Sponsorship conference in Brussels.
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