Further Mr Rickard Öhrn joins the company from Insight Oil as COO and Jonas Glansk joins as Head of Mobile Services.
Commenting on his appointment Mr Lars-Christer Olsson said: “TRACAB has created a break-through technology and I’m excited about the company’s potential. The Tracab Image Tracking System™ creates a whole new set of rights for the sport of football to exploit. It increases fans enjoyment of the live game through helping them to better understand team tactics and individual player performance. It could even assist Federations and referees in decision making were the sport to embrace technology in that way”.
Mr. Johan Apel, the Chief Executive of TRACAB added: “These new appointments further strengthen our team line up and are a response to the extraordinary response we are getting from the world of football, broadcasting and digital media to the potential of Tracab. We have now used the system in a live broadcasting environment in over 300 matches throughout Europe and accuracy levels are now down to 8cm. UEFA have played an important part in our success and we’re therefore delighted that Lars-Christer has agreed to join us to further accelerate our growth. He brings with him a wealth of knowledge relating to European football and how we should respond to the changing marketplace”.
