Marketing magazine reported that Eurosport had more than 6.7 million unique visitors for the month of July compared to 6.5 million and 6.2 million unique users attracted by Yahoo! Sports and BBC Sports respectively.
The highest ranked sports site in the US for July, says ComScore, was ESPN, with over 18 million unique visitors.
Separately, Eurosport has appointed ex-Initiative corporate communications officer Heather Bowler as head of international media relations, based at Eurosport's Paris head office.
