SportBusiness.com

PGA.COM SETS RECORD STREAMING AND TRAFFIC NUMBERS

Turner Sports said that PGA.com, the official site of the PGA of America, saw record-breaking video streaming and page views during its four days of PGA Championship live coverage.

PGA.com saw more than two million total streams, a 116 per cent increase over last year, which already surpasses the top month in site history, and also received record-breaking traffic during the four days of championship coverage with an increase of 233 per cent to more than 165 million page views, the most traffic the site has seen for any Major Championship.

PGA.com offered more than 45 hours of live PGA Championship coverage including four days of exclusive live golf coverage of 2007 PGA Champion Tiger Woods and other notable golfers on Playercam, as well as a live simulcast of TNT coverage for the first two rounds.

Throughout four days of coverage, average daily uniques increased by 109 per cent from last year and averaged nearly one million uniques a day. PGA.com is the production alliance of the PGA of America and managing partner Turner Sports New Media (TSNM) – the online production company of Turner Sports, Inc.