SportBusiness.com

CRICKET WORLD CUP SET TO DELIVER $239m PROFIT

ICC chiefs say they expect to pocket a cool US$239m profit from the Cricket World Cup in the Caribbean.

The tournament got underway this week.

ICC communications chief Brian Murgatroyd said: “These profits will come from various sponsorship and television rights deals.

“But each full member of the ICC will receive $1m from this total. The rest will be distributed among associate members and used for the development of cricket among affiliate members.”

sportbusiness.com