Storage company PODS signed a six-year deal to sponsor Tampa Bay's PGA Tour event.
Clearwater-based PODS (Portable On Demand Storage), signed on for six years, and part of the deal includes being the official storage company of the PGA Tour.
"I think golf hits our customer demographics right in the sweet spot," said Peter Warhurst, Cehief executive of PODS.
He said the key to the deal was golf’s worldwide TV distribution. The company plans to expand beyond the US, Canada and Australia to the UK.
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