SportBusiness.com

FAST TRACK SECURES FINA 2008 DEAL

UK sports marketing and events agency Fast Track has won the contract to provide national commercial partners, licensing and client services for the organising committee of the 9th FINA World Swimming Championships.

The world’s best swimmers will converge on UK city Manchester between April 9-13, 2008, to watch the action in two giant pools being built in the MEN Arena.

Fast Track will start work on Manchester 2008 immediately, pushing a range of partnership opportunities, including strong TV exposure over five days, a legacy programme involving the wider community and tailored packages including a VIP gala dinner.

Andy Challis, Fast Track’s business director, said: “This is a major stepping stone towards London 2012 and an ideal vehicle for sponsors who want to be associated with British success on the world stage.”

sportbusiness.com