As well as representatives from the PGA European Tour, the Sunshine Tour and the Asian Tour, the two-day event has also attracted key figures from the Ladies European Tour and the USPGA for the second staging of a global golfing summit that continues to grow in popularity among golf industry insiders.
The event tees off with a keynote speech from former PGA European Tour chief Ken Schofield and continues with an address from the executive director of the Ladies European Tour, Alex Armas.
Other speakers include IMG’s senior vice president and managing director of golf, North America, Mark Steinberg; Rupert Hampel, joint managing director of European Tour Productions; and Thierry Pascal, the USPGA Tour’s international TV director.
