David Stubley, the founding chief executive, will remain a practice partner and continue to work with a number of our international clients, but is reducing his time commitment to also develop other interests which include Non Executive roles with Clipper Ventures plc and TRACAB AB.
Jefferson, presently the global director of sponsorship, events and PR at Diageo, will lead a company of 12 offices and 150 consultants across Europe. The company positions itself as a strategic, brand centric agency, developing famous global campaigns for blue chip clients - working closely with media and creative colleagues to integrate branded content and sponsorship thinking into communication planning.
Core to Performance competence is the application of Insight and proprietary research to guide client decision-making and measure return-on-investment.
Clients include Ford, Vodafone, Land Rover, BP, Motorola, Nestle, Unilever, Nike, HSBC & IBM.
Recent projects include:
Managing the UEFA Champions League partnership for both Vodafone & Ford
Negotiating Castrol’s UEFA Euro 2008 partnership
Managing the Vodafone & Ferrari relationship
Film co-marketing partnerships between Ford & Casino Royale; DHL & Mission Impossible 3
The creation of Go Beyond TV for Land Rover
Innovative branded content projects for Nike (Joga Bonito) & Unilever,
(Sure Fans United)
Olympic Marketing Consultancy
