Previously owned by Media Square, Karen Earl Sponsorship is a full service sponsorship agency providing strategic consultancy through to sponsorship activation. KES is known as ‘the sponsor’s consultancy’ because it only works for sponsors and not for rights owners.
KES is the 3rd investment made by the Engine Group this year. KES sponsorship consultancy is world renown and was named Marketing magazine Sponsorship Agency of the year in 2005. It offers the expertise to answering the following questions: What should you sponsor? How should you sponsor? And how do you make it work?
Karen Earl said, “this is great news for us. Karen Earl is all about sponsorship as part of an overall marketing strategy and this deal with Engine puts us very much in that market.”
She said, the move ”positions the consultancy within a creative marketing group with the skills to guide clients through the rapidly changing media landscape. As part of the Engine Group, we will be ideally placed to take advantage of sponsorship’s appeal to an increasing number of clients.”
Engine is already the largest privately owned marketing services group in the UK and expects to continue to grow significantly its business over the next three years to become one of the largest communications groups in the UK.
