SportBusiness.com

FOOTBALL ITALIA TEAMS UP WITH MATCH DAY MEDIA

Match Day Media Ltd (MDM.TV), a trans-stadia TV network, agreed an exclusive deal with Bravo network to broadcast a specially produced weekly version of the Football Italia Show.

The specially produced seven minute ‘micro-show’ treatment of Football Italia will be aired each weekend on the MDM.TV network, at 13 football stadiums nationwide. The show will be broadcast to a captive audience of over 500,000 football fans per stadium match sequence.

MDM.TV currently operates in 13 football stadiums around the UK, broadcasting a mix of live action, news, highlights and advertising to over 1.2 million football fans every month.