As part of the deal, Air Asia extended its existing sponsorship of Manchester United and Tourism Malaysia agreed a new sponsorship deal with the club.
The tour is expected to include visits to China, Malaysia and Korea.
English Premier League club Manchester United agreed a deal to tour South East Asia in summer 2007.
As part of the deal, Air Asia extended its existing sponsorship of Manchester United and Tourism Malaysia agreed a new sponsorship deal with the club.
The tour is expected to include visits to China, Malaysia and Korea.
SportBusiness International delivers essential information, analysis and insight into the fast-developing global sports sector every month.
Sign up to receive your FREE trial today - simply click here.
"I consider reading SportBusiness International a must, absolutely essential. I would say that if you work in the business of sport, for a city, a sponsor, or on events, you can learn a lot on how to improve the way you do things."
- Laszlo Szakadati, Director, European Swimming Federation
Click here to get your FREE trial to SportBusiness International today.
