In a survey of sports industry experts carried out by the ISS Institute for Sport Management and accountants Deloitte, 70 per cent predicted that new media revenue across the sports would rise by 5 to 15 per cent this year, compared with 60 per cent that forecast the same upsurge in television and sponsorship income.
In German football’s Bundesliga 48 per cent of those asked predicted a rise of over 15 per cent in mobile rights income for clubs. This compared with 45 per cent that predicted a rise for clubs in handball’s Bundesliga.
