The move extends Sportfive and the Slovenian Football Association’s existing cooperation, which began in 1996 with TV and advertising rights. That initial deal has been gradually extended since, turning the Slovenian FA and Sportfive into international marketing partners working hand in hand in the acquisition of sponsors for the FA.
Now, in addition to the handling of advertising rights for friendlies and qualifying matches of the Slovenian national team, Sportfive has been appointed the exclusive marketing agency for overall international sponsorships and will be able to offer select sponsorship packages in the market.
