From June 9 to July 9, FIFAworldcup.com more than doubled the traffic output for the 2002 FIFA World Cup’s official website. The 2006 site attracted 4.2 billion page views, up from just over 2 billion page views for the 2002 tournament.
The 2006 World Cup was the first time that video highlights of World Cup matches were available free to air on the web and fans took full advantage of this to watch more than 125 million video streams and re-live the best moments of the action.
The FIFAworldcup.com site also went mobile for the first time ever and recorded more than 73 million page views on the mobile web portal as fans accessed the official mobile site on their phones.
