SportBusiness.com

TELEKOM AUSTRIA SUPPORTS EURO 2008

Telekom Austria signed a National Supporter agreement with Uefa, European football’s governing body, for Euro 2008, which will take place in Austria and Switzerland. It will be the tournament’s official telecommunication provider in Austria.

Telekom Austria will provide all telecommunications services necessary to Uefa and Euro 2008 before and during the event. And in addition to providing top-quality technical support, Telekom Austria will also provide exclusive coverage in Austria of Euro 2008 to its mobile customers, including all the goals and the best highlights action from all matches.

Under the agreement, Telekom Austria will have the rights to develop Euro 2008 marketing programmes throughout Austria using the event’s full range of brands, logos and graphic elements. It will also have access to tickets and premium hospitality packages for consumers, customers and staff.

Uefa’s National Supporter programme is designed to create a group of four Austrian and Swiss companies that will make the staging of the event possible through the provision of services.