Organisers of the Gay Games in Chicago next month have confirmed two more sponsors for the event.
ESPN and Gatorade were both confirmed as the latest brands to align themselves with the event – bringing the number of corporate associations to more than 300.
Gatorade will be the Games’ official sports drink while ESPN has agreed to underwrite the opening ceremony fireworks at Soldier Field.
Gay Games spokesman Kevin Boyer said: “These latest deals demonstrate the mainstream support for the Gay Games in the private sector.”
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