ComScore Neworks says FIFAWorldCup.com then averaged 4.4m visitors during the opening weekend.
Additionally, comScore revealed the site served more than 400,000 video streams on the opening day and averaged approximately 375,000 streams per day throughout the weekend.
ComScore found that 57 percent of the page views occurring during the opening weekend were from the English-language section of the site, with the Spanish language section making up 14 percent of page views.
The Asian language content also drew significant traffic with six percent of the pages viewed in Japanese, three percent in Chinese and just one percent in Korean.
