The package enables the licensees to ‘transmit up to four minutes of key match footage for near-live and/or delayed coverage over the web and/or via mobile networks to mobile phones, geo-blocked for user access only within each territory’.
French telecommunications operator France Telecom has secured the non-exclusive French language rights which it will utilise on its internet platform.
Rogers Communications Ltd, a diversified Canadian communications and media company, is
exclusively licensing the English-language web and mobile telephony rights in Canada
to all 64 matches plus 2002 archive footage. Rogers will leverage the rights acquired on its
multiple platforms including Rogers Wireless, Rogers Cable and Rogers Yahoo! Hi-Speed Internet.
Rogers Sportsnet, a subsidiary of Rogers Communications, is already a World Cup TV rights holder.
Sweden’s largest commercial television broadcaster, TV4 AB, has acquired exclusive internet and mobile telephony rights to all 64 matches and 2002 archive footage for the territory in Swedish and English language. TV4 is also an existing TV rights holder.
It will put footage on tv4.se and plans to sub-license the mobile rights acquired within the territory.
And finally, Weume Infosys Private Limited, a leading Indian provider of mobile content and internet services, has acquired the exclusive mobile broadcast rights to the 2006 tournament for India. The agreement covers two languages appropriate to the region, English and Hindi, and
applies also to archive video material of the 2002 event.
Weume will distribute the content through Weume's portal as well as mobile networks and mobile portals within the territory.
