The event takes place on the morning of April 27 and Paul Leonard, sponsorship manager of BT and Stephen Procter, chief executive of Sports Marketing Surveys, will be joining a panel that already includes representatives of VISA, the Lawn Tennis Association, Skandia and Heineken’s consultancy Trefpunt.
Phillip Beard of LOCOG will deliver an initial presentation.
ESA launched its series of Sponsorship Forums last week. More than 60 delegates heard presentations from Alan Ridley of UEFA, Joanna Conlon of The Royal Academy of Arts, Nigel Currie of brandRapport and Mike Jackson of Performance Sports and Entertainment.
The audience included the likes of HSBC, Merrill Lynch, Standard Chartered Bank and Lloyds TSB.
For booking information, go to www.sponsorship.org
