The specialist digital rights company will be using its proprietary technology to deliver exclusive content from all of the ATP Masters Series events.
The season opens at the Pacific Life Open, Indian Wells, where subscribers can enjoy the tournament for free.
Fans will have access to exclusive features, including interviews with the top stars, behind-the-scenes tournament features and access to a searchable video archive
The deal is with Tennis Properties Ltd, the commercial arm and host broadcaster of the ATP Masters Series.
Under the contract, Premium TV will act alongside TPL’s existing partner, TWI, to syndicate all ATP Masters Series rights across broadband and mobile platforms.
