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NIMBUS UNVEILS THREE MORE TV DEALS

Nimbus Sport has agreed another three television deals, with ARY Digital, GEO TV and StarHub.

ARY Digital have TV rights for all 10 international series across Europe, subscription TV rights on a non-exclusive basis for eight of the 10 series (excluding the two series featuring England) in the UK, to be broadcast in a South Asian language.

GEO TV has rights for Pakistan and Bangladesh, with StarHub securing pay-TV rights for Singapore.

Digvijay Singh, CEO, Nimbus Sport, global media rights partner of the Indian Cricket Board (BCCI), said: “The global appeal of Indian cricket is further demonstrated by the growing family of international licensees.

"In the days to come we shall announce more licensing deals such that eventually every continent on earth shall have the ability to view the TV pictures of international cricket in India.”