MAS, the sports marketing and television agency and part of the SMT group, will assist Globet with the planning and implementation of different promotional activities designed to increase brand exposure and reinforce the company's image.
The initiatives include online and off-line activities.
Globet.com is the main sponsor of Spanish 'La Liga' club, Real Betis. Acting as a consultant for Globet, MAS will advise on event sponsorship and any other club-related issues.
The campaign is expected to reach a peak around this summer's FIFA World Cup.
