An Official Sponsor of The Ryder Cup since 2003, O2 has upgraded its sponsorship to make it one of six Official Partners of the event, which takes place from September 22 to 24.
Gerry McQuaid, commercial director, O2 Ireland, said: "We are delighted to be stepping up our involvement with The Ryder Cup. This new level of sponsorship enables us to associate our brand more closely with one of the world's largest sporting events, certainly the largest ever held in Ireland.
"Through the Smurfit European Open we have supported golf in Ireland since 1997. We have also been proud sponsors of Padraig Harrington since
2003 and have run the O2 Masters annually all over Ireland since 2002, a competition that gives golfers the chance to play some of Ireland's finest golf courses.
"It was a natural progression for us to become involved with The Ryder Cup and our decision to upgrade our sponsorship further demonstrates our long term commitment to Irish and European golf at all levels."
O2 will be launching several exciting Ryder Cup initiatives over the coming months for both golfers and non-golfers all over Ireland such as Ryder Cup text alerts, Ryder Cup content downloads on O2 i-mode mobile phones, competitions for tickets to The Ryder Cup and many more promotional activities.
