Disney will boost its iPod offerings, available on the iTunes website, to include programming from ESPN and ABC Sports.
ABC becomes the first company to provide sports programming to the iTunes Music Store. All episodes can be purchased for $1.99 each, reports Broadcasting & Cable.
The first content available will be condensed versions of ABC Sports’ four BCS Bowl Games, the Fiesta, Sugar, Orange and Rose Bowls.
Later this month ESPN will provide more sports content, including Best of the X Games and interviews from SportsCentury.
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