The key BCCI post-holders have changed since Sharad Pawar was recently elected as board president.
And they have cancelled the tendering process begun by the previous board and invited new bids for a four-year deal.
A £173million contract was agreed with the Zee TV in September 2004, only for the decision to be challenged in the courts by rival bidders ESPN Star-Sports.
The row threatened to lead to the cancelling of a home series against Australia, but the Supreme Court eventually awarded the rights to Prasar Bharti, which controls the state-run Doordarshan network, for £12.1million.
The legal battle between Zee and ESPN continued into this year and Sony were only awarded the rights for India's home series against Pakistan in March, three days before the start of the first Test, at a cost of £8.8million.
Prasar Bharti screened two recent one-day series against Sri Lanka and South Africa after paying £11.2million for the privilege.
Meanwhile, a change in the rules ordered by the government in means that any satellite or cable channel winning the rights for India's matches must share their feed with Doordarshan.
The Bombay High Court will today (Monday) hear the petition filed by Taj TV Limited, owner of TEN Sports, challenging the recent ruling.
TEN Sports says it had acquired the exclusive rights to broadcast various cricket tournaments and made contracts with cricket boards of various countries by paying a vast sum.
The channel has acquired telecast rights from the Pakistan Cricket Board, Sri Lankan Cricket Board and BskyB rights until 2007 by paying over $100.8million, the channel said.
TEN also said it had sold nearly 90 per cent of its advertising inventory for forthcoming India-Pakistan cricket series by November 11, the day the guidelines were issued.
