The Race Of Champions brings together 16 of the world’s best drivers from different motor sports in a race against each other on two parallel tracks.
They have two opportunities to distinguish themselves in different qualifying rounds and finals. They then race for the Nations Cup alongside compatriots in national teams.
Michel Marvie, CEO of Racing-Live, the online motorsport publisher, said: “We are convinced that live pay-per-view video broadcasts will expand greatly in the coming years both on the Internet and wireless. This is why Racing-Live, after successfully launching its first premium sites at the beginning of 2004, is looking to enrich its offers with live videos for fans.”
Drivers taking part include SC)bastien Loeb, Jean Alesi, David Coulthard, Colin McRae, SC)bastien Bourdais and Jeff Gordon.
Phil Fearnley, director, i-Rights, said: “Our company i-Rights is at the forefront of rights exploitation on new media platforms and we are delighted to work with Racing-Live to deliver this unique event to the widest ever audience of motor racing fans across the world.”
