UK-based Fast Web Media, which specialises in football, will oversee the hosting, building and management of three web sites - carling.com, carlinglive.com and carlinglovefootball.com.
Mobious, also based in the UK, will be responsible for the online creative and design of the new website, as well as delivery of content.
Both agencies are existing suppliers to Coors Brewers. Plans for 2006 indicate an expansion of digital activity alongside a supporting direct-to-consumer communication programme.
