SportBusiness.com

PA SPORT BUYS UP SPORTEV

Wireless sports agency Sportev has been snapped up by news and information provider PA Sport.

The firm has acquired 100 percent of the share capital of Sportev, and signals PA Sport's intention to 'further strengthen its ability to service demand for sports video, images and data content from the rapidly expanding mobile and broadband internet markets'.

Sportev, founded by Will Muirhead and Ben Loring in 1999, has a client list which includes the likes of FIFA, the FA Premier League, England rugby, Serie A football, the International Tennis Federation, the England & Wales Cricket Board and the Dutch Premier League.

Chris Buckley, PA Sport managing director, said: "As a leading provider of sports data and editorial services to multi-media customers and governing bodies, we are continually developing our capabilities as new technologies and trends emerge. Many of our mobile and internet clients are now looking to expand their consumer offerings to include video assets and we want to help them achieve these aims."

"Sportev has proved itself to be at the forefront of the key developments in internet and mobile sport and now holds major contracts with many of the world’s leading sports rights holders. Their video services are a perfect complement to our data and editorial services and together we will look to offer mobile networks a complete global sports package."