It is opening an office in London and has hired former Inter Milan executive Jeff Slack and MotoGP athlete managers Jamie Dobb and Randy Mamola to head the outlet.
Said Casey Wasserman, chairman and CEO of the group: “By committing to a European presence, we’re expanding our footprint and leveraging our relationships, resources and experience to create further success for athletes, brands and properties globally.”
The group’s European expansion also follows the recent announcement that WMG Marketing will be the exclusive commercial marketing and naming rights agency for Wembley London. Last year WMG Marketing represented Arsenal in an historic naming rights deal with Emirates Airlines.
