The deal makes Malaysia the official travel destination of the club,
and Tourism Malaysia one of the club's platinum partners.
The contract was agreed to further enhance the club’s marketing within
south east Asia.
Said Paul Smith, group business affairs director at the club: “The
move forms part of our international development strategy.
"Chelsea has become a global brand and we are delighted with the
interest the club receives from this region."
Chelsea's other platinum partners are Sky, Orange, Budweiser and
Lucozade.
