Agents Infront say the deal represents a change of partner from 2002, when the licensee was Hungary.s state broadcaster, illustrating the new broadcasting climate in Hungary.
The deal is exclusive for the territory of Hungary in the Hungarian language.
The Public Broadcasting Service of Bosnia and Herzegovina has bought a comprehensive package of FIFA events and television programming, leading up to and including the 2006 FIFA World Cup..
The events in the schedule include the FIFA Confederations Cup 2005, which ended on 29th June in Frankfurt with a Brazilian victory. Infront achieved record television distribution, with 175 countries taking
coverage.
This represents a 60% increase in distribution since Infront took over responsibility for
worldwide television sales of the Confederations Cup in 2001.
The network has also purchased the rights to the next FIFA World Player Gala, which will take place either before or after Christmas. The highlight of the calendar will be the 2006 FIFA World Cup. in Germany, which starts in June next year, with 64 matches played in 12 venues. Also included in the package are the exclusive rights to the Official Preview Series of the 2006 FIFA World Cup. and the FIFA Official Film
collection, which consists of all the official films of the FIFA World Cup from 1954-2002.
