SportBusiness.com

CSC'S BRAND PEDAL POWER

Computer Sciences Corporation has extended its sponsorship of cycling's Team CSC.

The new deal, signed during the Tour de France, extends the brands deal through until the 2008 season. CSC has sponsored the professional cycling team since 2001.
Said CSC president and chief operating officer Mike Laphen: "Our relationship during the past four years has given our brand a phenomenal amount of exposure. We're very proud of the team's success and look forward to even greater achievements in the next three years."