SportBusiness.com

CSCG TO MARKET CHINESE NATIONAL TEAM

China Sports Consulting Germany (CSCG) has won the marketing contract for Team China, the Chinese national soccer team.

The deal also covers the A team, the ladies' national team as well as the star team 08 which is preparing in Bad Kissingen for the Olympic games.

"The national team is quite clearly the most important football team in China and very popular in the country. With the focus on the ladies' World Championship which takes place in 2007 in China and of course the Olympic games in 2008, companies will really get noticed", claims Sascha Empacher, partner with CSCG.

Colleague Armin Gastl said: "Companies can get in right at the start - there are excellent opportunities ahead. No other sport offers more opportunities and PR offerings in China."

CSCG is a partnership of specialists in sports management for the Chinese market. It is composed of SPOCS sports consultants, SPORT SERVICE MEDIA, Sinolog, RC6dl and partners as well as Goal2Career.

It operates from Munich, Berlin and Nuremberg as well as Beijing, Qingdao, Shanghai, Guangzhou and Hong Kong.