With the support of the IAAF's marketing and broadcasting sales partner Dentsu, rights agreements for the 10th edition of the championships in Helsinki have been signed covering 192 territories worldwide. It compares to 182 for the last edition in Paris two years ago, the previous record.
As well as the rights holder agreements, multi-territory news access deals have also been signed with SNTV, Reuters, Deutsche Welle and ESPN Star.
Agreements are also in place for clips to be included in TV sports magazines on Gillette World Sport, Trans World Sport and TV5.
And, for the first time, three-minute video clips of the best action from each session will be available on the IAAF website shortly after the close of competition.
The IAAF will also produce six hours of live radio daily on FM networks and streamed on www.iaaf.org, working in collaboration with the local organising committee and the host broadcaster, YLE.
