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EBU LAUNCHES OLYMPIC TENDER

The European Broadcasting Union (EBU) has launched an Invitation to Tender (ITT) procedure for European mobile media rights for the Winter Olympic Games, Turin 2006, and Summer Olympic Games, Beijing 2008.

The procedure allows parties to bid for the rights to deliver moving images via live and on-demand rights packages to mobile telephone devices.

The packages will be available on a single country or a group of countries basis.

”Athens 2004 highlighted the ever increasing appeal of the Olympic Games. European television audiences reached record levels with viewers watching an average of 14 hours of broadcast coverage over the 17 days of the competition,” said Stefan KC
The official publication and launch of the invitation to tender is due shortly. Those interested in receiving the ITT can contact the EBU at: tender@eurovision.net