SportBusiness.com

BHB LAUNCHES TITLE SPONSOR SEARCH

The British Horseracing Board (BHB) and participating racecourses are hunting a title sponsor for the 2005/06 Order of Merit race series.

The Order of Merit is a league designed to support the best races over hurdles and fences during the winter jump-racing season.

Points are scored according to finishing position down to eighth place, with the emphasis on a consistent team performance by horse, owner, trainer and stable staff.

It covers all top-class races from October to April, including races at the Cheltenham Festival and the Grand National meeting at Aintree.

According to the BHB “the title sponsor would receive significant media exposure for the 63 races that make up the series at 17 leading racecourses across 27 weeks, culminating with the Finale Meeting at Sandown Park”.