The conference, which includes China-focused case studies and confronts issues surrounding sports brand marketing in the country, takes place in Shanghai from June 8 to 9.
Killerspin also owns and markets international table tennis events and is ESPN’s global table tennis partner. It is also a leader in table tennis programming for televised broadcast.
Other C-Zone partners include The Tennis Masters Cup, which is returning to Shanghai for 2005. Michael Luevano, marketing and sales director, Tennis Masters Cup, will present on ‘From Ground Zero to Tennis World Championship in Five Years: Secrets of Success’.
ISPO, the global sports network and leading sports goods trade show, is also partnering C-Zone.
For further information contact Pru Ashby in China on +86 21 5489 1100 x216 or at pru.ashby@c-zonechina.com
