Sport England, which distributes National Lottery and government cash, has clarified a warning made last year.
Referring to the new TV deal with Sky, director of sport Stephen Baddeley told The Wisden Cricketer magazine: "A lot of money has been generated.
"And we would like to see an appropriate portion of that invested in grassroots rather than players' wages."
Currently, 96 per cent of English cricket revenue is spread among the first-class counties, compared to a figure of 80 per cent in Australia.
The England and Wales Cricket Board recently signed a four-year television contract, worth £220million over four years.
But it has been accused of not having a plan in place to use the new cash.
To meet Sport England requirements, the ECB has to complete a governance review by November, which may include a change to its county-dominated management board.
"There is a tendency for governance of cricket to lie solely with the counties," Baddeley added.
"But we want to see governance that has representation from all parts of the game and possibly from business."
