The shortlisted candidates have been chosen after a record number of submissions were received this year, to go forward to the final stage of judging on Friday, March 4.
The winners will be announced at the prestigious Sport Industry Awards ceremony on April 28 at Old Billingsgate, London.
Best designed sport kit
• adidas - adidas_1
• Asics - Gel 8 For
• Molten - Molten G-Series Basketball
• Newcastle Falcons - Newcastle Falcons Home Shirt
• TaylorMade Golf - r7 quad
• Speedo - FASTSKIN FS11
The Sport England community programme Award sponsored by Sport England
• Alliance & Leicester - Tag Rugby Programme
• Manchester City Football Club - Something Good in the Neighbourhood!
• McDonald's - McDonald's Football Community Programmes
• MoneyGram - Get Started with MoneyGram
• Powergen - Powergen Champion Schools Rugby League Tournament
• Rugby Football Union Community Rugby - IMPACT
Best use of PR in a sport campaign
• adidas - Team GB Olympic Kit Launch
• Coca-Cola - Coca-Cola Get the Nation Kicking for Euro 2004
• Scottish Racing - "First Past the Post" - Scottish Racing's Record Year
• Norwich Union - "Going for Gold"
• Speedo - FASTSKIN FS11 Launch
• TaylorMade Golf - r7 Quad Product Launch
Best sponsorship of a sport event or programme sponsored by UK Sport
• Brit Insurance Holdings - Brit Super Series Squash Finals 2004
• Department for Transport - Think! British Superbike Championship 2004
• Lucozade Sport - 2004 Sponsorship of FAPL Clubs
• RBS Group - RBS 6 Nations
• Flora - Flora London Marathon
• Zurich - Zurich Premiership: A Rugby Blueprint
Best use of new media in sport sponsored by Aura Sports
• BBC Sport - Interactive Olympics
• Davis Cup - Davis Cup Live Scoreboard
• UEFA New Media - euro2004.com
• RBS Group - RBS 6 Nations Sponsorship Online
• totesport - Beat the Wall / Pressure Shot
• Sky Sports - skysports.com Score Centres
Best promotion of a sport by a governing body sponsored by Marsh
• FAW Trust - Primary School Accreditation Scheme
• The IFA - Community Coaching Initiative
• The Scottish FA - Primary Schools Coaching Programme
• Rugby Football Union - Sweet Chariot Tour
• UK Athletics - SPAR Sprints Initiative
Best sponsorship of a sport team or individual sponsored by The Sports Recruitment Company
• adidas - Team GB Sponsorship and Outfitting
• Carling - Official Club Sponsor of Celtic FC and Rangers FC
• Visa - Team Visa Europe Olympic Sponsorship
• Vodafone - Sponsorship of Manchester United / MU Mobile - Always With You
• Volvo Car UK - Team Volvo for Life
• Weetabix - The Weetabix Virtual Games
Best sport poster/ published advertisement sponsored by Action Images
• adidas - F50
• adidas - Scissors
• Blackburn Rovers - Anti-racism Campaign
• Coca-Cola - Club Colours
• Vodafone - "Wedding" / MU Mobile - Always With You
Best sport magazine
• Ace Tennis Magazine
• Chelsea FC Official Magazine
• Golf World
• London Sport
• Observer Sport Monthly
• The Wisden Cricketer
Best newspaper sport coverage
• Independent on Sunday
• News of the World
• The Sun
• The Daily Telegraph
• The Sunday Times
• The Times
Best TV sport commercial sponsored by Sportinglife.com
• adidas - "Laila"
• BBC - Athens Olympics 2004
• BBC - Euro 2004
• BBC - The FA Cup
• Premier Rugby - "Friendship Stops"
• News of the World - Bobby's Football Stadium
Sport brand of the year sponsored by Collyer-Bristow Solicitors
• BBC Sport
• PUMA UK
• TaylorMade Golf
• Speedo
• Edgbaston/ Warwickshire County Cricket Club
• Sky Sports
To book a table for the awards ceremony visit www.sportindustry.biz/book_table.asp
