Germany's largest sport television producer is set to bring the action directly to the PCs and mobile handsets of many Brazilian fans.
Some two-dozen stars and players of the SeleC'C#o currently play professional German football.
Along with the acquisition of the Bundesliga rights for Brazil, PLAZAMEDIA also signed a contract with Terra Networks, one of the market leaders for broadband internet access in Brazil, which is to become the licence holder for online and mobile football images.
PLAZAMEDIA not only licences the Bundesliga rights to Terra Networks, it also provides this telecommunications firm with the finished media products.
Other countries are said to be expressing interest in images from the Bundesliga for the internet and mobile communication devices.
