Sirius Satellite Radio Inc. (SIRI) has signed a multi-year agreement to broadcast every game of the 2005, 2006 and 2007 National Collegiate Athletic Association Division One men's basketball championships.
Financial terms of the deal were not disclosed.
The satellite radio provider said subscribers will receive the broadcast at no extra charge over the basic monthly subscription price of $12.95, reports Dow Jones.
Westwood One, through an agreement with CBS Sports and the NCAA, owns national radio broadcast rights to all 88 NCAA championships, including the Division One men's basketball championships.
 |
 |
 |
 |
 |
 |
Request a FREE trial copy of SportBusiness International Magazine today
"Covering all aspects of the business and offering each month valuable insights into specific geographic regions, SportBusiness International is a must-read for anyone working in our industry"
Philippe Blatter, President and CEO, Infront Sports & Media
Request your FREE copy today - simply click here.
