Paragon Sports Management, the London-based corporate hospitality and athlete management agency, has teamed up with Eddie Irvine’s ‘Track Marque’ Hospitality business.
A deal was agreed with the former Formula One driver’s company last week that expands Paragon’s role from that of sales agent to a principal owner.
Paragon will still undertake the primary sales and marketing of the packages as well as providing bespoke travel and accommodation.
Packages are offered for all the Formula One Grand Prix events including Monaco, Monza, Hungary and Shanghai.
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