The Korean group operates a global logistics and transportation network over 35 countries on six continents, comprising 140 vessels. Hanjin pioneered an early market entry strategy into China in 1989, and the country is now home to 29 of the company's offices, including its regional HQ in Shanghai.
"Like Formula 1, Hanjin runs operations on a global scale and we strive to meet individual and cultural requirements," commented CEO Sooho Cho. "On the occasion of the first visit to China by Formula One, we feel it is a significant gesture to address our local audience in their own language."
